Having an online presence has been vital for businesses for many years and is becoming increasingly important.
Despite this, a recent study conducted in New Zealand by Spark has found that approximately 50% of small and medium-sized businesses don’t have an online presence at all – that’s no website, and no social media.
This survey proves one thing – approximately 50% of small to medium businesses are missing out.
Why is this? Simply, because an ever increasing number of people use the internet to find goods and services.
Even if all they’re looking for is a phone number or opening hours, if your business is not online they won’t find you. If they can’t find you easily online what’s to stop them from using another company that provides the same goods and services as you and does have an online presence?
The majority of New Zealanders now use their mobile phone to access goods and services. That’s why it’s now even more vital to have a mobile-responsive website that can be found on all mobile devices.
There’s no doubting that the landscape for consumers has changed and it is essential for a business to have an online presence. This is not difficult – in fact web design companies like FatWeb have made it extremely easy for you to have an online presence. All you have to do is contact us and we’ll do the rest.